A lot has been said this week about the news that Tim Tebow would model Jockey underwear. Is it too risque? Is it out of place for someone with his moral beliefs? Is it great? Everyone seems to have an own opinion.
“People may say it’s underwear, but everyone wears underwear. It’s not like I’m doing something risque,” Tebow told ESPN. “I wouldn’t do anything that goes against what I stand for. The whole campaign is very classy.”
Tim isn’t the first athlete to promote/model underwear. He’ll join the likes of Michael Jordan, David Beckham, John Daly and Anna Kournikova. That’s pretty good company to be in as far as brand promotion is concerned. You can count on Jockey’s sales just killing it with all this publicity.
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Tim Tebow Zone
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